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12/04/2023

027. Brand Harmony (afternoon)

Instructor: Steve Yastrow

Level of Complexity: Intermediate/Advance
1:30 PM - 4:30 PM

Since writing his book Brand Harmony nearly 20 years ago, Steve has had the opportunity to help hundreds of companies improve their customer experiences. In this workshop, he will cover the key steps in creating a more unified customer experience that drives customer loyalty. You’ll learn how to identify gaps in your current customer experience, how to prioritize which parts of your customer experience should be improved, how to get your whole team onboard as you make improvements, and how to ensure your company follows through on improving your customer experience. The result of creating a more unified customer experience: Your customers love you more, your employees are more engaged, and your business improves.

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What's Your Plan? Smart Salesforce Compensation in Wholesale Distribution

Mike Marks and Mike Emerson

UID Book Store CoversAccording to authors Mike Marks and Mike Emerson in their book, What’s Your Plan? Smart Salesforce Compensation in Wholesale Distribution, there is absolutely no relationship between your sales incentive plan and your likely gain or loss in market share.

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